
The Story Behind the Heart Tree Pop Up Card
Posted by Tom Herer on
The Heart Tree is a hit! The Heart Tree has been one of our most popular new designs this year. Although, designer Kinsco was unsure whether or not the Heart Tree would be a success once it was launched.During the design process of her first fully independent design, Kincso felt the pressure to make a special, universal card. When asked about the process, Kinsco said, “It had its ups and downs. On the one hand, it felt great to be able to design something from scratch, starting with concept sketches that were entirely my own. On the other hand, it...